Friday, December 14, 2007

New BBC home page launched



Richard Titus explains the logic behind the re design here


It was a no-brainer to move to a layout that would be cleaner, more open and more easily readable. There was also a desire to get away from the tired and monotonous blue base colour of the original page.



He lists the key features as beingThe key features of the homepage are:

Simple, clean and beautiful,

Personalization: you can choose the content that interests you by adding and removing the content boxes via the "Customise Your Homepage" tab.

Localization: Users can now set their own location, enabling them to access local sites, weather, news, radio and TV schedules without the hassle often associated with user journeys to local content.

Simplicity: the customization is intuitive and includes an interactive demo and tips to guide users through the process.

Search: The site is much easier to read and scan at a glance.

Nostalgia: the new homepage also manages to incorporate eccentricity alongside innovation, and integrates a BBC 1 analogue clock in the top right corner.

1 comment:

Nigel Barlow said...

Glad that you like it