Thanks to Martin Stabe for highlighting this link.
The New York Times reports a new media phenonoma.
In cubicles across the country, lunchtime has become the new prime time, as workers click aside their spreadsheets to watch videos on YouTube, news highlights on CNN.com or other Web offerings.
The trend — part of a broader phenomenon known as video snacking — is turning into a growth business for news and media companies, which are feeding the lunch crowd more fresh content.
From what I hear in this country though it is facebook and other social networking sites that get the attention of the Uk worker as he switches off for lunch.
If this phenonoma expands it will lead to
media companies responding in a meaningful way by creating new shows, timing the posts to coincide with hunger pangs. And being able to rejiggering the way they sell advertising online, recognizing that noontime programs can command a premium.
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