More worrying for the medias industry is the fact that
Only 20% of graduates regularly read a quality newspaper, compared with 50% in 1986..
The decline of print readership has not been taken up by the internet. Among those who do not read a paper regularly, only 3% regularly consult a newspaper website
Roy Greenslade has a good piece over on his blog about the decline in interest in the news
According to the survey, a smaller proportion of each age group reads a paper than the generation before it, and each cohort is itself giving up newspapers. In 2006, 42% of 18 to 27-year-olds read a daily paper at least three days a week, against 72% in 1986. That's a giant drop.and asks the question
But of that 72%, just 42% were still reading a daily paper 20 years on. In other words, newspapers are losing once-loyal readers, while attracting fewer new ones
Editors might also ponder whether what they publish day after day is really relevant
Last week I commented on a survey from America which suggested that youngsters are put off reading the news because they don't like what they hear.
These are worrying times,not just for journalists but for democracy.It is important that we are aware of what is happening in the world and be in a position to comment and to change it.Journalism is the catalyst for change