Much hype about the piece on the Today programme this morning with guests Robin Hamman and Kate Bevan.
The argument is that blogging has been taken over by the professional journalist and that as the internet has moved on along with people's attention spans,140 charactors are all that the average perosn can cope with.
Kate refutes that blogging is dead arguing that with as many reasons to blog as there are blogs and are driven by the needs of the blogger.
Robin argues that a blog allows you to reach the audience that you want,quickly and efficiently.
It was though remarkable that John Humphreys just found out that the Today programme has its own twitter stream.
You can listen here for the next 24 hours
Thursday, October 23, 2008
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