Why an apology won't do

Just in case you wondered what all the fuss is about.

This is the transcript of the Jonathon Ross/Russell Brand phone call-courtesy of Guardian media

Andrew Sachs' answerphone: "Sorry I can't answer at the moment, but please call again or leave a message. Speak after the tone, thank you."

Russell Brand: "Hello Andrew Sachs this is Russell Brand. I am a great appreciator of your work over the decades. You're meant to be on my show now mate, I don't know why you're not answering the phone, it's a bit difficult - I'm here with Jonathan Ross."

Jonathan Ross: "Hello Andrew ..."

RB: "That's Jonathan Ross speaking now. Anyway, we understand..."

JR: "He fucked your granddaughter!" (laughter) ... I'm sorry I apologise. Andrew I apologise ... I got excited, what can I say. It just came out."

RB: "Andrew Sachs, I did not do nothing with Georgina - oh no I've revealed I know her name! Oh no it's a disaster ... Put the phone down, put the phone down ..."

JR: "Let's phone him again. Let's leave a nice message ..."

(The answerphone plays again).

RB (singing): "I'd like to apologise for these terrible attacks - Andrew Sachs. I'd like to show contrition to the max, Andrew Sachs ...I said some things I didn't of oughta, like I had sex with your granddaughter.

"But it was consensual and she wasn't menstrual it was consensual lovely sex. It's full of respect. I sent her a text. I've asked her to marry me ... Oh Andrew Sachs, will you marry Jonathan, it sounds like he wants to now."

JR: "This has made it worse, I feel it's made it worse, you've trivialised the whole terrible incident."

I find it rather strange that they have not been sacked and neither has the producer that let this show go out.The BBC at its worst