A study by the NCTJ reveals that
found that 71 per cent of employers felt there was a skills gap for journalists to work and be trained across multiple platforms.
I have to admit that I find this strange having had the multi-platform requirements literally forced down the throat whilst at UCLAN.Perhaps the journalism school is in the minority.
Of the 217 employers surveyed, 59 per cent said new entrant journalists lack sufficient video recording and editing skills, while 57 per cent found a skills gap amongst trainees in writing for search engine optimisation (SEO).
Perhaps even more worrying though is the news that
More than 200 media organisations and 50 training organisations were surveyed. The research identified a skills gap in the ability of new entrants to find and write stories, with 64 per cent of those asked highlighting it as a problem area. Use of language came in second as a trouble area with 51 per cent.
The report found that ‘old-fashioned’ skills such as gathering facts and a tight writing style were still paramount, and interviewees said that the basic journalism skills must not be lost as new skills such as video recording are taught.
2 comments:
I have to agree with you Nigel.
As a 2nd year student at UCLan, the course and lecturers do their upmost to ensure we are ready for the new web2 way of journalism.
We are taught how researching stories has developed online with blogs and twitter ect and how to create slideshows and videos for online content as well as much more.
I think it's essential that we are prepared for the 'real' world of journalism and find it hard to believe if other universities are not doing so too.
Shows then that we selected the right course then Lauren.
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