A quarter of all Google searches sending traffic to Google news is related to celebs.
That is according to a survey by Hit Wise
The report tracked over 260,000 search terms that sent traffic to the site in the 12 weeks leading up to 21 March 2009 and found the most searched for term was 'Jade Goody' which accounted for 2.6% of Google News UK traffic in that period, more than all branded terms combined.reports NewMediage
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