Wednesday, May 06, 2009

A vast opportunity but first you need a business plan

I think that Christopher Wink has got this spot on when he looks at the market for the young journalist.

Job prospects are rare and uniquely competitive now.
So, of course, it’s the perfect time to start your own venture. Will it fail? Maybe, but when you’re young, with fewer responsibilities, the chance at making something of your own is a wonderful one.
But first things first, you need to be able to write a business plan


It is strange that more journalism courses don't teach something of this aspect but perhaps the changing environment will produce some new ideas

Ht-Josh Halliday

1 comment:

Ed Walker said...

I've recently written a business plan for Preston Blog. But you're right, we don't get trained in that, we get trained in how to create content.

Fortunately that means we're generally good writers - but a well-written business plan isn't always a good one.

Surely instead of studying more history modules etc, journalism students should be being pushed towards elective modules that teach them vital business skills or extra production modules?