Wednesday, June 10, 2009

Before we get obsessed with statistics on twitter

HubSpot previews its state of the twittersphere report here.

These are their findings as they conclude that many of the accounts on Twitter aren't actually using it all that much.

* 79.79% failed to provide a homepage URL
* 75.86% of users have not entered a bio in their profile
* 68.68% have not specified a location
* 55.50% are not following anyone
* 54.88% have never tweeted
* 52.71% have no followers

Before we all start becoming profits of gloom and doom though,Dan Thorton reminds us of the famous 80/20 rule

Vilfredo Pareto, who noticed that 20% of the people of Italy owneed 80% of the land back in 1909, which was then generalised by Joseph M Juran in 1941 into the Pareto Principle, as the common rule of thumb that 80% of the effects come from 20% of the causes, i.e. a Power Law with a The Long Tail.

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