Memo to community sites-put out the welcome mat

Food for thought for those of us looking to expand into community and local sites.

Dan Mason writes that

We all know how social media has changed the goalposts. We all know that good journalism harnesses the power of conversation.
So, what’s the first thing you’d expect to see when you arrive on the doorstep of a local website? A Welcome mat. Right? Come on in. Pleased to meet you. Join the conversation. We’re human.

and takes a look at some sites and how welcoming or not they are?

Ht-Andy Dickinson