Well Paul Bradshaw is as well so much so that he has devised a Social Media Treasure Hunt for students on his online journalism course.
The game says Paul will
* Get them meeting people in person rather than virtually – a much more effective way of building social capital
* Get them away from a desk. It seems to me that most people approach online journalism as a deskbound job – actually, it opens up enormous opportunities for production on the move: moblogging, liveblogging, photoblogging
* Get them to open their eyes, ears and noses. These students have spent 18 months learning how to be journalists – looking for angles, structuring a story. Now I’m asking them to unlearn some of that when they approach a blog: put out unfinished material; observations; raw material. Sharing – not processing. That can be a hard habit to get into.
Read more about the rules here