The arguments will continue between old and new media over the way forwards but this piece is worth a read.
The singular failure of media corporations to respond to the challenge of the internet is the cause of the demise of local newspapers. This, in conjunction with a single-minded drive for profit, has meant they are now publishing a product that is not only out-of-date but often of a poor quality. Newspaper owners have nearly destroyed local reporting by not moving quickly enough to change their business models, and not investing enough in the newspapers prior to that model changing. In the meantime the gap left by the decline of local newspapers has started to be filled by enthusiasts. It is not the enthusiasts’ fault that their projects are now being touted as media which will, depending on the commentator, either save or destroy journalism. They are not to blame. But there is a danger that unless journalists and media organisations start to take grass-roots projects seriously they will again be guilty of responding too late to a paradigm shift in the industry.
1 comment:
Cheers Nigel, and congratulations on a cracking blog.
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