Thursday, February 08, 2007

Mirror Website Relaunches

It is the week for Nationals changing their websites.

Following the Times on Monday the Mirror follows suit today with rather a glitzy new production.Lots of video links which makes the site quite noisy and they ahve gone for the horizontal tabs as did the Times across the top.

Slightly better than the previous version in initial layout and navigation but it is the video that is creating all the comment.

This from editor Steve Purcell

We've re-launced the site with a fantastic new look and an exciting feast of content.
The new site is packed with all the latest news, sports and celebrity gossip PLUS hundreds of channels of streaming video and fabulous picture galleries.
We’ve made it even easier to find your favourites with a streamlined navigation to the sections you already use the most – News, Sport, Showbiz and Blogs.
Each section will provide up-to-the-minute video on demand in our revolutionary new video player.
And our award-winning celebrity stories will now be enhanced with more and more pictures and specially selected galleries.
When the stars are on the red carpet, you’ll feel as though you were there with them.


Roy Greenslade has a rather differing opinion

Since I started this blog in early summer last year I have visited hundreds of newspaper websites across Britain and across the world. I have seen the good, the bad and the ugly. But I have never come across one quite as inept as this new Mirror offering. Ironic, isn't it, that as the newspaper itself improves it manages to screw up the platform designed to win over new, young readers. Back to the drawing board, lads. And quickly.

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