I seem to have started a small debate with Andy Dickinson following comments that I posted onto his blog concerning the Guardian media interview with Indy Editor Simon Kelner.
The comments on their seem to critize the Independent over its web coverage.I agree that the paper's web presence is poor but I think the point that Simon is making is that rushing headlong onto online is not always the correct strategy.
"The Independent is lagging behind others on its web presence but it is still one of my ports of call for newswriting online.Robert Fisk’s reports from the Middle East contain some of the best writing on the web at the moment.
The rush towards technology must not take precedence over quality news coverage. "
And
"As with the first dot com boom,companies rushed to get a web prescence simply because it was there.They forgot ,in the rush ,that it is the product that is the most important and no amount of fancy packaging will sell a bad product."
I am by no means a tech luddite,the web is the way forward for media to converse with its audience but it has to be done in a controlled way
Thursday, March 22, 2007
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