Newspapers are Ostriches

Another story from the Guardian reports that the Telegraph's editor Will Lewis last night accused the industry of literally burying their head in the sand when it came to the challenges of the digital age.

"

Those newspapers that still, ostrich-like, refused to
appreciate the opportunities and benefits of the internet would face a "bleak
and brutal" future"

He was speaking at a debtae about change and renewal in the press which was sponsored by the Telegraph.

He added that

""Working out what people are interested in, what's
important to them, presenting information in the best possible ways. More
complex is the array of tools we can now use to tell the story."