Tuesday, June 10, 2008

Trinity Mirror looks at football blogs

A case of shutting the barn door after the horse has bolted.

Trinity Mirror's attempts to set up standalone club specific football blogs is surely missing the boat and trying to replicate something that has already been successful in the citizen joirnalism sector.

Journalism.co.uk reports that

The publisher quietly launched two blogs - about Everton and Liverpool football clubs - last month.
Neil Benson, director of editorial development for the group’s regional newspapers, told the World Editors Forum earlier this week that the publisher was looking at launching further football club blogs alongside other of its city newspapers
.

3 comments:

Anonymous said...

I spend most of my time citing footie fanzine websites as brilliant examples of citizen journalism. So I think you are probably right. However, if you could combine the official media access to players with fanzine style writing and access then you might be on to something. However, it does feel rather late in the match with the citizens already 3-0 up....

Nigel Barlow said...

Agreed Charlie,

It is often only the official media that will get access to the club and players for interviews.So a combination of the two may be beneficial.

Anonymous said...

Charlie, et al..

What a good idea... let's give it a whirl...

And, IMHO, the citizens aren't 3-0 up; 3-2 maybe.

All the best, etc

Rick
www.myfootballwriter.com