Jointly published with IBT and POLIS , it warns
that international coverage is in danger of disappearing from the British TV screen in the next four years unless radical new measures are introduced by public service broadcasters and OFCOM.
Written by former BBC executive Phil Harding it says
“The lack of creative commitment and the failure to translate promises about international coverage into meaningful actions means that British television is sleepwalking towards a global switch off. From the credit crunch to migration to climate change, understanding the world around us and the forces that shape it has never been more important. The tragedy is that no one denies the importance of international coverage but at the same time seems prepared to do something about it. This report is a wake up call to senior decision makers to act before it is too late.” and introduces a 10 point plan to rectify the situation