Wednesday, February 25, 2009

Ad revenues falling at B2B's

Some worrying news for the B2B market coming out of America where according to B2B Media business

B-to-b magazine advertising revenue declined 7.3% last year, according to the latest Business Information Network data compiled for American Business Media. Revenue fell more precipitously as the year progressed, dropping 13.1% in the fourth quarter.


Advertising pages have fallen away at a much quicker rate than revenue says the report with other media platforms dclining at less of a rate

No comments: