Thursday, February 12, 2009

The challenge of the digital news room

Karl Schneider from Reed Business information writes a very good piece on his blog about the transformation to the digital newsroom mentality.

Whilst we've done a lot of work with our writers over the past couple of years, helping them to transform themselves into digital journalists, so far we haven't talked very much about the future for the people who work on our production desks.
he writes

One of the challenges he continues

is to help today's magazine production staff to make the transition to these new online roles.


1.For publishers, it will take a commitment to providing the training and the space to lean these new skills.

2.For production desk staff it will take a genuine willingness to re-learn their craft, sometimes giving up cherished roles and practices.

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