Friday, August 14, 2009

The 10-20 twitter rule

I think that on reflection,I probably tweet a little too much,but how much is too much?

Twitterati tries to quantify it or not as may be the case

The answer, however, is far from straightforward because people use Twitter in different ways for different purposes. Companies offering news/content may updates more than 30 times a day to highlight new stories, while individuals building personal/digital brands may also be active.
That said, I think the sweet spot for tweets/day is between 10 and 20.
It’s enough to let people “talk” a lot without being too verbose. At the same time, it provides followers with a steady flow of content without being overwhelming.
It’s like going to a party, and meeting new people. Most of the conversations are pleasant and interesting but then you run into the person who talks, talks and talks – while you desperately search for a way to escape.
Of course, the “10 to 20 Rule” is not set in stone but if you’re tweeting more than 20 times a day, you’ve either got too much time on your hands, providing tweets that aren’t interesting (e.g. going to have coffee at Starbucks; stayed up way too late last night, etc.), or just creating noise.


Any clearer?

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