Welcome to Twitterville

No surprise that a new book about twitter and business is out and no doubt there will be a gushing of others in the next few months and business embrace social media.

This one by Shel Israel is called Twitterville and the FT's David Gelles does a good review in today's paper

Twitterville manages to be an engaging read, full of meaningful anecdotes and useful analysis. It makes a convincing case that Twitter's worth is not just the ability to broadcast short messages, but the ongoing and transformative conversations that these tweets ignite.

he writes

The book comes with a warning though as twitter is

quickly transforming from a quaint community into an unruly megalopolis. "As it grows it suffers from an ongoing assault of a steadily increasing flock of spammers, scammers, stalkers, phishers and plain old-fashioned flimflam artists,