Saturday, January 02, 2010
How to solve a problem like ITV
Liberal Blog Mark reckons thinks he has got the solution
1.Restore Regional Identity-which would lead to a number of regional variations and local programmes that we just don't get from them any more as well as regional continuity which had a more personal feel.
2.Revive World In Action or create a modern equivalent
3.More political programming which would address the station's credibility.
4.Sort out the "Sitcom" problem. When was the last time ITV commissioned a really good situation comedy show?
Interesting ideas and I am certainly with him on the first three,especially the regional identity.Maybe the organisation needs to have a local or regional feel to it instaed of the blandness of a national commercial station.