Friday, August 24, 2007

DG on how the Beeb will recover

I see that Mark Thompson has written a piece in this morning's Guardian "The BBC has squandered trust. But we will win it back"

Mark suggests that:

The impact of these problems has been large but, when compared with previous broadcasting controversies or other recent breaches of trust involving life and limb or criminal intent, the stakes may seem small. Elsewhere in the industry some suspect competitions have involved many millions of pounds. In the cases we've found at the BBC, no one made, or tried to make, a penny from what they were doing. Instead they were either trying to keep a programme on the air or in some other, misguided way to make it "better".


Whether the financial side is a justification for the Beeb to minimize its effect on the public is debatable,but the DG suggests that the corporation will recover beacause of

the public themselves. A third of them say they have lost trust in the BBC in recent months. But they are far from despairing. When we asked them whether they trusted the BBC to sort out the situation and do the right thing in the future, 73% said they did and only 16% said they didn't


And secondly

People join the BBC because they believe in it and they believe in the values of public service broadcasting. Passion and integrity are so visible and so widespread that perhaps we've been guilty of taking them for granted. Clear leadership, leadership that is explicit about our values and true priorities, will be vital, but just as important will be the experience and the wisdom and the decency that already exists in the BBC and in our independent partners.

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