Monday, August 18, 2008

A case of the credit obscuring our view of the Beeb

What can be made of the poll commissioned by the Guardian which suggests that the public do not find the license fee value for money.Possibly this is the effect of the credit crunch for its seems to contradict a 2006 survey which suggested the contrary.

Then Professor Patrick Barwise of the London Business School concluded

"most people would prefer a bigger, stronger BBC to a smaller, weaker one," even where some extra cost is involved.

The Mori/Ipsos poll found that

viewers enjoy the corporation's programmes - BBC1 is by some distance the most popular channel - a large proportion do not feel the licence fee is good value for money or an appropriate way of funding the BBC.
and

The further North you go in the country,the less you think the BBC is value for money.

So is this a case again for journalism that people want quality but are not prepared to pay for it.Or are we tightening our purse strings?

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