Twitter starts a conversation for a local paper

Samantha Shepherd considers that twittering is a better tool for getting the message across than an RSS feed for a local newspaper.Ht-dilyan damyanov

Take a look at the example that she gives of how the tool works.It was linked to food reviews in according to Samantha

We’ve promoted our taste section, boosted our reputation for being the source of all food knowledge, published links to five old reviews that might now get some traffic and increased awareness of us as a brand providing a service to readers.

The problem though as I pointed out on the comments section is that

as twitter becomes more popular will the conversation become too loud.
This is what happened to Facebook etc and then it becomes a time consuming persuit to pick up the chatter