Woody Lewis over at Mashable suggests 10 ways in which newspapers are using social media to save the industry.(ht-Sarah Hartley
1.Twitter headline feeds
2.by the acquisition of social media providers
3.creating more online events to attract more readers
4.the continued promotion of user generated content and the philosophy of getting the reader involved.
5.setting up story based communities
6.by using collaborative outsourced news services
7.customized delivery of content
8.use of branded community grouping around shared interests and needs
9.By publishing application programming interfaces, or APIs, for third-party software developers, to encouraged the creation of a new class of social media applications.
by maybe 10 is the most important-by turning their back on the delivery platform that got them there in the first place ie the printed word
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