The twittersphere was buzzing with the sad death of former England manager Booby Robson on Friday and yet it seems that conventional media led the way with the breaking news:
Rob Brown writes from PR media blog
An analysis seemed to confirm that twitter was first to the news if only by a few minutes. At 10.18am (BST) @RobertMNHarvey was the first to tweet ‘RIP Bobby Robson’. The Yorkshire Evening Press website was hot on his heels with an article timed at 10.22am, the first of the so-called conventional media to publish the story. Four minutes later the news was on Bobby Robson’s Wikipedia entry but there was still nothing on Google News.
I contacted the author of the twitter scoop. Was he a hospital worker, a friend of the family, a football agent with inside knowledge perhaps? No, he had seen the story on the TV, Sky Sports News to be exact.
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