Saturday, February 27, 2010

Addiply to the fore

I’d encourage other geographical hyperlocal start-ups to sign-up to addiply as we have done. You might just find it makes sense.

The words of Bournville blog's founder and now Guardian Cardiff local blogger Hannah Waldram who celebrates the blog getting its first advert through the Addiply business model.

For those who don't know the Addiply story,it essentially offers publishers a chance to allow businesses to target a focused readership generated by hyperlocal sites so that the two can meet and hopefully generate a long running relationship between the two parties.

And whilst as many recognise at the moment it's not going to turn those being hyperlocal sites in publishing millionaires,as more and more sites get signed up synergies will begin to take place.

I am currently in the process of setting up a couple of hyperlocal sites and am planning to take on board the Addiply model.

Keep watching this blog for more developments.

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